STEAK, on behalf of Express Insurance wanted to run a competition for motorcyclists to find the best biking routes in the UK. We designed and developed the competition to work with Google Maps, but not require users to have a Google Account.
Following this, we created an infographic of the UK to highlight the winning routes. Each of these was also turned into an illustrated map which users could view and download to take with them when they explore the UK by bike.
Designed and developed in cahoots with STEAK