The True Depth of the UK’s Pothole Problem

Potholes, potholes, potholes – they’re everywhere!

Comparison site,, gathered information from local authorities around the UK to find out the total depths of potholes in each – totalling them across different parts and regions of the United Kingdom. We shared this with the world in 2017, and in 2019 updated it with new data and a compensation calculator – showing how much £££ was paid out to drivers as a result of potholes.

It won a shiny prize at the Drum Search Awards 2018: SEO – Best Financial Services Campaign.
Well done! (and us, we suppose)

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